⚠ Editorial Disclaimer: This page is an independent color reference resource. It is not affiliated with, endorsed by, or sponsored by the brand listed above or any of its parent companies. All color values are documented for educational and design reference purposes only. Trademarks and brand identities belong to their respective owners.

University Of Arkansas Color Palette

The University Of Arkansas brand owes much of its visual impact to this Red-rooted palette. Discover the hex codes that define one of university's most recognized identities.

University Of Arkansas Primary

HEX#9D2235
RGB157, 34, 53

University Of Arkansas Accent

HEX#FFFFFF
RGB255, 255, 255

The Visual Identity of University Of Arkansas

Color Systems & Brand Psychology

Primary Hue

Choosing #9D2235 as its lead color, University Of Arkansas leverages the psychological association between red tones and passion — an important signal in their industry.

Industry Psychology

University Of Arkansas operates in their industry where visual trust signals are critical. The choice of red as the dominant palette family plays directly into audience expectations — Red tones are widely associated with passion and urgency by global audiences.

Strategic Usage

Designers and developers implementing University Of Arkansas's colors should treat these hex codes as exact specifications. Color drift — even subtle shifts in value — weakens the recognition cues that University Of Arkansas has built with global audiences through repeated exposure across digital and print media.

UI Design & Application Guide

Thinking of using the University Of Arkansas color palette in your next project? Here is a professional guide on how to apply these colors effectively for web and mobile interfaces.

Aa
Header One
HEX: #9D2235 Primary Brand Color

When using #9D2235 as a background, strict accessibility standards (WCAG) recommend using #FFFFFF for your typeface to ensure maximum readability.

Call to Action
Get Started
Button Component
Accent Usage
Use University Of Arkansas Red as a high-visibility accent color on clean white surfaces to draw attention.
Dark/Brand Background
Professional Tip: Designers using Figma or Adobe XD should create a specific color style named University Of Arkansas Primary to ensure consistency across all university mockups.

Technical Color Data Table

For developers and designers, accuracy is non-negotiable. Below are the precise conversions.

Color Name HEX Code RGB Values CSS Variable
University Of Arkansas Primary #9D2235 rgb(157, 34, 53) var(--university-of-arkansas-primary)
University Of Arkansas Accent 1 #FFFFFF rgb(255, 255, 255) var(--university-of-arkansas-color-2)

CSS Implementation

Copy this CSS snippet to your :root to instantly implement the University Of Arkansas brand styles.

:root {
  --university-of-arkansas-primary: #9D2235;
  --university-of-arkansas-color-2: #FFFFFF;
}

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Frequently Asked Questions

What is the primary HEX color code for University Of Arkansas?
The primary color in the University Of Arkansas palette is #9D2235. This value is documented here for reference purposes. For official brand implementation, always consult University Of Arkansas's own brand guidelines.
Does #9D2235 meet WCAG accessibility contrast requirements?
WCAG 2.1 AA requires a contrast ratio of at least 4.5:1 for normal text. When using #9D2235 as a background, white (#FFFFFF) text typically achieves the required ratio. Always verify with a contrast checker tool before production use, as contrast depends on your exact background color.
Why does University Of Arkansas use red as its primary color?
Red tones are widely associated with excitement in color psychology research. For a brand operating in their industry, this association helps communicate the right emotional signal to global audiences — though the final palette decision reflects many factors including competitive differentiation and historical brand equity.
Can I use the University Of Arkansas color palette in my design project?
The colors documented on this page (RGB values, HEX codes) are factual technical specifications and may be referenced for editorial, educational, or personal design inspiration. However, using University Of Arkansas's colors in a way that implies endorsement, affiliation, or commercial association with University Of Arkansas may raise trademark concerns. For commercial projects, review University Of Arkansas's brand guidelines and, if needed, consult a legal advisor.