Renaissance Color Palette
The Renaissance palette builds on Blue foundations to create instant brand recognition. Learn how these specific hex values shape perception in hospitality markets.
Renaissance Primary
Renaissance Accent
The Visual Identity of Renaissance
Color Systems & Brand Psychology
Primary Hue
The #003087 at the core of Renaissance's palette is not accidental. Blue tones consistently test well for clarity in their industry, giving the brand a recognisable visual anchor.
Industry Psychology
Color research in their industry consistently shows that blue hues perform well for conveying clarity. By anchoring its identity in this spectrum, Renaissance aligns itself with values its global audiences already trust.
Strategic Usage
These color values are design specifications, not decorative choices. Renaissance's consistency in applying this palette across digital and print media ensures every touchpoint reinforces the same brand message — making clarity an immediately recognisable quality of the brand.
UI Design & Application Guide
Thinking of using the Renaissance color palette in your next project? Here is a professional guide on how to apply these colors effectively for web and mobile interfaces.
When using #003087 as a background, strict accessibility standards (WCAG) recommend using #FFFFFF for your typeface to ensure maximum readability.
Renaissance Primary to ensure consistency across all hospitality mockups.
Technical Color Data Table
For developers and designers, accuracy is non-negotiable. Below are the precise conversions.
| Color Name | HEX Code | RGB Values | CSS Variable |
|---|---|---|---|
| Renaissance Primary | #003087 | rgb(0, 48, 135) | var(--renaissance-primary) |
| Renaissance Accent 1 | #FFFFFF | rgb(255, 255, 255) | var(--renaissance-color-2) |
CSS Implementation
Copy this CSS snippet to your :root to instantly implement the Renaissance brand styles.
:root {
--renaissance-primary: #003087;
--renaissance-color-2: #FFFFFF;
}
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