Philips Color Palette
Philips selected these Blue values to communicate specific brand attributes across electronics contexts. This guide unpacks the rationale and implementation details.
Philips Primary
Philips Accent
The Visual Identity of Philips
Color Systems & Brand Psychology
Primary Hue
Philips builds its visual system around #003087. This Blue hue was selected to communicate trust — a deliberate signal to global audiences that the brand stands for clarity.
Industry Psychology
Color research in their industry consistently shows that blue hues perform well for conveying trust. By anchoring its identity in this spectrum, Philips aligns itself with values its global audiences already trust.
Strategic Usage
Designers and developers implementing Philips's colors should treat these hex codes as exact specifications. Color drift — even subtle shifts in value — weakens the recognition cues that Philips has built with global audiences through repeated exposure across digital and print media.
UI Design & Application Guide
Thinking of using the Philips color palette in your next project? Here is a professional guide on how to apply these colors effectively for web and mobile interfaces.
When using #003087 as a background, strict accessibility standards (WCAG) recommend using #FFFFFF for your typeface to ensure maximum readability.
Philips Primary to ensure consistency across all electronics mockups.
Technical Color Data Table
For developers and designers, accuracy is non-negotiable. Below are the precise conversions.
| Color Name | HEX Code | RGB Values | CSS Variable |
|---|---|---|---|
| Philips Primary | #003087 | rgb(0, 48, 135) | var(--philips-primary) |
| Philips Accent 1 | #FFFFFF | rgb(255, 255, 255) | var(--philips-color-2) |
CSS Implementation
Copy this CSS snippet to your :root to instantly implement the Philips brand styles.
:root {
--philips-primary: #003087;
--philips-color-2: #FFFFFF;
}
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