Perrigo Color Palette
From primary Blue anchors to supporting accents, the Perrigo color system is engineered for clarity across pharma touchpoints — digital and physical.
Perrigo Primary
Perrigo Accent
The Visual Identity of Perrigo
Color Systems & Brand Psychology
Primary Hue
Choosing #003087 as its lead color, Perrigo leverages the psychological association between blue tones and trust — an important signal in their industry.
Industry Psychology
Color research in their industry consistently shows that blue hues perform well for conveying trust. By anchoring its identity in this spectrum, Perrigo aligns itself with values its global audiences already trust.
Strategic Usage
Consistent deployment of these hex codes across digital and print media is what turns a color into a brand asset. Perrigo enforces precise color governance so that global audiences experience the same visual signal whether they encounter the brand online, in print, or in a physical space.
UI Design & Application Guide
Thinking of using the Perrigo color palette in your next project? Here is a professional guide on how to apply these colors effectively for web and mobile interfaces.
When using #003087 as a background, strict accessibility standards (WCAG) recommend using #FFFFFF for your typeface to ensure maximum readability.
Perrigo Primary to ensure consistency across all pharma mockups.
Technical Color Data Table
For developers and designers, accuracy is non-negotiable. Below are the precise conversions.
| Color Name | HEX Code | RGB Values | CSS Variable |
|---|---|---|---|
| Perrigo Primary | #003087 | rgb(0, 48, 135) | var(--perrigo-primary) |
| Perrigo Accent 1 | #FFFFFF | rgb(255, 255, 255) | var(--perrigo-color-2) |
CSS Implementation
Copy this CSS snippet to your :root to instantly implement the Perrigo brand styles.
:root {
--perrigo-primary: #003087;
--perrigo-color-2: #FFFFFF;
}
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