⚠ Editorial Disclaimer: This page is an independent color reference resource. It is not affiliated with, endorsed by, or sponsored by the brand listed above or any of its parent companies. All color values are documented for educational and design reference purposes only. Trademarks and brand identities belong to their respective owners.

Perrier Color Palette

Perrier selected these Green values to communicate specific brand attributes across food contexts. This guide unpacks the rationale and implementation details.

Perrier Primary

HEX#00703C
RGB0, 112, 60

Perrier Accent

HEX#FFFFFF
RGB255, 255, 255

The Visual Identity of Perrier

Color Systems & Brand Psychology

Primary Hue

Perrier's primary color #00703C sits in the green spectrum — a spectrum that design research links to feelings of health and growth among everyday shoppers.

Industry Psychology

Color research in food and beverage consistently shows that green hues perform well for conveying health. By anchoring its identity in this spectrum, Perrier aligns itself with values its everyday shoppers already trust.

Strategic Usage

These color values are design specifications, not decorative choices. Perrier's consistency in applying this palette across consumer packaging ensures every touchpoint reinforces the same brand message — making health an immediately recognisable quality of the brand.

UI Design & Application Guide

Thinking of using the Perrier color palette in your next project? Here is a professional guide on how to apply these colors effectively for web and mobile interfaces.

Aa
Header One
HEX: #00703C Primary Brand Color

When using #00703C as a background, strict accessibility standards (WCAG) recommend using #FFFFFF for your typeface to ensure maximum readability.

Call to Action
Get Started
Button Component
Accent Usage
Use Perrier Green as a high-visibility accent color on clean white surfaces to draw attention.
Dark/Brand Background
Professional Tip: Designers using Figma or Adobe XD should create a specific color style named Perrier Primary to ensure consistency across all food mockups.

Technical Color Data Table

For developers and designers, accuracy is non-negotiable. Below are the precise conversions.

Color Name HEX Code RGB Values CSS Variable
Perrier Primary #00703C rgb(0, 112, 60) var(--perrier-primary)
Perrier Accent 1 #FFFFFF rgb(255, 255, 255) var(--perrier-color-2)

CSS Implementation

Copy this CSS snippet to your :root to instantly implement the Perrier brand styles.

:root {
  --perrier-primary: #00703C;
  --perrier-color-2: #FFFFFF;
}

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Frequently Asked Questions

What is the primary HEX color code for Perrier?
The primary color in the Perrier palette is #00703C. This value is documented here for reference purposes. For official brand implementation, always consult Perrier's own brand guidelines.
Does #00703C meet WCAG accessibility contrast requirements?
WCAG 2.1 AA requires a contrast ratio of at least 4.5:1 for normal text. When using #00703C as a background, white (#FFFFFF) text typically achieves the required ratio. Always verify with a contrast checker tool before production use, as contrast depends on your exact background color.
Why does Perrier use green as its primary color?
Green tones are widely associated with health in color psychology research. For a brand operating in food and beverage, this association helps communicate the right emotional signal to everyday shoppers — though the final palette decision reflects many factors including competitive differentiation and historical brand equity.
Can I use the Perrier color palette in my design project?
The colors documented on this page (RGB values, HEX codes) are factual technical specifications and may be referenced for editorial, educational, or personal design inspiration. However, using Perrier's colors in a way that implies endorsement, affiliation, or commercial association with Perrier may raise trademark concerns. For commercial projects, review Perrier's brand guidelines and, if needed, consult a legal advisor.