⚠ Editorial Disclaimer: This page is an independent color reference resource. It is not affiliated with, endorsed by, or sponsored by the brand listed above or any of its parent companies. All color values are documented for educational and design reference purposes only. Trademarks and brand identities belong to their respective owners.

Nos Color Palette

Q: What is the primary HEX color code for Nos?

The primary color in the Nos palette is #003087. This value is documented here for reference. For official brand use, consult Nos's own brand guidelines.

Q: Does #003087 meet WCAG accessibility contrast requirements?

When using #003087 as a background, white (#FFFFFF) text typically meets WCAG 2.1 AA requirements. Always verify with a dedicated contrast checker tool.

Q: Why does Nos use blue as its primary color?

Blue tones are associated with trust in color psychology. For a brand in food and beverage, this helps communicate the right signal to everyday shoppers.

Q: Can I use the Nos color palette in my design project?

The hex codes and RGB values documented here are factual technical specifications for editorial and educational reference. Commercial use implying affiliation with Nos may raise trademark concerns — always review Nos's brand guidelines first.

The Nos palette builds on Blue foundations to create instant brand recognition. Learn how these specific hex values shape perception in food markets.

Nos Primary

HEX#003087

RGB0, 48, 135

Nos Accent

HEX#FFFFFF

RGB255, 255, 255

The Visual Identity of Nos

Color Systems & Brand Psychology

Primary Hue

The #003087 at the core of Nos's palette is not accidental. Blue tones consistently test well for calm authority in food and beverage, giving the brand a recognisable visual anchor.

Industry Psychology

The psychology behind Nos's blue palette is rooted in how everyday shoppers perceive color in food and beverage. Studies on color cognition confirm that blue consistently elicits calm authority — making it an effective foundation for a brand competing in consumer packaging.

Strategic Usage

Designers and developers implementing Nos's colors should treat these hex codes as exact specifications. Color drift — even subtle shifts in value — weakens the recognition cues that Nos has built with everyday shoppers through repeated exposure across consumer packaging.

UI Design & Application Guide

Thinking of using the Nos color palette in your next project? Here is a professional guide on how to apply these colors effectively for web and mobile interfaces.

Header One

HEX: #003087 Primary Brand Color

When using #003087 as a background, strict accessibility standards (WCAG) recommend using #FFFFFF for your typeface to ensure maximum readability.

Call to Action

Get Started

Button Component

Accent Usage

Use Nos Blue as a high-visibility accent color on clean white surfaces to draw attention.

Dark/Brand Background

Professional Tip: Designers using Figma or Adobe XD should create a specific color style named Nos Primary to ensure consistency across all food mockups.

Technical Color Data Table

For developers and designers, accuracy is non-negotiable. Below are the precise conversions.

Color Name	HEX Code	RGB Values	CSS Variable
Nos Primary	#003087	rgb(0, 48, 135)	var(--nos-primary)
Nos Accent 1	#FFFFFF	rgb(255, 255, 255)	var(--nos-color-2)

CSS Implementation

Copy this CSS snippet to your :root to instantly implement the Nos brand styles.


 :root {

   --nos-primary: #003087;
  --nos-color-2: #FFFFFF;

 }

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Frequently Asked Questions

What is the primary HEX color code for Nos?

The primary color in the Nos palette is #003087. This value is documented here for reference purposes. For official brand implementation, always consult Nos's own brand guidelines.

Does #003087 meet WCAG accessibility contrast requirements?

WCAG 2.1 AA requires a contrast ratio of at least 4.5:1 for normal text. When using #003087 as a background, white (#FFFFFF) text typically achieves the required ratio. Always verify with a contrast checker tool before production use, as contrast depends on your exact background color.

Why does Nos use blue as its primary color?

Blue tones are widely associated with professionalism in color psychology research. For a brand operating in food and beverage, this association helps communicate the right emotional signal to everyday shoppers — though the final palette decision reflects many factors including competitive differentiation and historical brand equity.

Can I use the Nos color palette in my design project?

The colors documented on this page (RGB values, HEX codes) are factual technical specifications and may be referenced for editorial, educational, or personal design inspiration. However, using Nos's colors in a way that implies endorsement, affiliation, or commercial association with Nos may raise trademark concerns. For commercial projects, review Nos's brand guidelines and, if needed, consult a legal advisor.