⚠ Editorial Disclaimer: This page is an independent color reference resource. It is not affiliated with, endorsed by, or sponsored by the brand listed above or any of its parent companies. All color values are documented for educational and design reference purposes only. Trademarks and brand identities belong to their respective owners.

Lufthansa Color Palette

From primary Blue anchors to supporting accents, the Lufthansa color system is engineered for clarity across travel touchpoints — digital and physical.

Lufthansa Primary

HEX#05164D
RGB5, 22, 77

Lufthansa Accent

HEX#F9B000
RGB249, 176, 0

The Visual Identity of Lufthansa

Color Systems & Brand Psychology

Primary Hue

Choosing #05164D as its lead color, Lufthansa leverages the psychological association between blue tones and calm authority — an important signal in travel and hospitality.

Industry Psychology

Color research in travel and hospitality consistently shows that blue hues perform well for conveying calm authority. By anchoring its identity in this spectrum, Lufthansa aligns itself with values its global travellers already trust.

Strategic Usage

Consistent deployment of these hex codes across booking platforms is what turns a color into a brand asset. Lufthansa enforces precise color governance so that global travellers experience the same visual signal whether they encounter the brand online, in print, or in a physical space.

UI Design & Application Guide

Thinking of using the Lufthansa color palette in your next project? Here is a professional guide on how to apply these colors effectively for web and mobile interfaces.

Aa
Header One
HEX: #05164D Primary Brand Color

When using #05164D as a background, strict accessibility standards (WCAG) recommend using #FFFFFF for your typeface to ensure maximum readability.

Call to Action
Get Started
Button Component
Accent Usage
Use Lufthansa Blue as a high-visibility accent color on clean white surfaces to draw attention.
Dark/Brand Background
Professional Tip: Designers using Figma or Adobe XD should create a specific color style named Lufthansa Primary to ensure consistency across all travel mockups.

Technical Color Data Table

For developers and designers, accuracy is non-negotiable. Below are the precise conversions.

Color Name HEX Code RGB Values CSS Variable
Lufthansa Primary #05164D rgb(5, 22, 77) var(--lufthansa-primary)
Lufthansa Accent 1 #F9B000 rgb(249, 176, 0) var(--lufthansa-color-2)

CSS Implementation

Copy this CSS snippet to your :root to instantly implement the Lufthansa brand styles.

:root {
  --lufthansa-primary: #05164D;
  --lufthansa-color-2: #F9B000;
}

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Frequently Asked Questions

What is the primary HEX color code for Lufthansa?
The primary color in the Lufthansa palette is #05164D. This value is documented here for reference purposes. For official brand implementation, always consult Lufthansa's own brand guidelines.
Does #05164D meet WCAG accessibility contrast requirements?
WCAG 2.1 AA requires a contrast ratio of at least 4.5:1 for normal text. When using #05164D as a background, white (#FFFFFF) text typically achieves the required ratio. Always verify with a contrast checker tool before production use, as contrast depends on your exact background color.
Why does Lufthansa use blue as its primary color?
Blue tones are widely associated with trust in color psychology research. For a brand operating in travel and hospitality, this association helps communicate the right emotional signal to global travellers — though the final palette decision reflects many factors including competitive differentiation and historical brand equity.
Can I use the Lufthansa color palette in my design project?
The colors documented on this page (RGB values, HEX codes) are factual technical specifications and may be referenced for editorial, educational, or personal design inspiration. However, using Lufthansa's colors in a way that implies endorsement, affiliation, or commercial association with Lufthansa may raise trademark concerns. For commercial projects, review Lufthansa's brand guidelines and, if needed, consult a legal advisor.