⚠ Editorial Disclaimer: This page is an independent color reference resource. It is not affiliated with, endorsed by, or sponsored by the brand listed above or any of its parent companies. All color values are documented for educational and design reference purposes only. Trademarks and brand identities belong to their respective owners.

Days Inn Color Palette

Explore how Days Inn leverages its distinctive Blue palette to stand out in the competitive hospitality landscape. Every shade serves a strategic purpose.

Days Inn Primary

HEX#003087
RGB0, 48, 135

Days Inn Accent

HEX#FFFFFF
RGB255, 255, 255

The Visual Identity of Days Inn

Color Systems & Brand Psychology

Primary Hue

Days Inn builds its visual system around #003087. This Blue hue was selected to communicate trust — a deliberate signal to global audiences that the brand stands for clarity.

Industry Psychology

The psychology behind Days Inn's blue palette is rooted in how global audiences perceive color in their industry. Studies on color cognition confirm that blue consistently elicits trust — making it an effective foundation for a brand competing in digital and print media.

Strategic Usage

Designers and developers implementing Days Inn's colors should treat these hex codes as exact specifications. Color drift — even subtle shifts in value — weakens the recognition cues that Days Inn has built with global audiences through repeated exposure across digital and print media.

UI Design & Application Guide

Thinking of using the Days Inn color palette in your next project? Here is a professional guide on how to apply these colors effectively for web and mobile interfaces.

Aa
Header One
HEX: #003087 Primary Brand Color

When using #003087 as a background, strict accessibility standards (WCAG) recommend using #FFFFFF for your typeface to ensure maximum readability.

Call to Action
Get Started
Button Component
Accent Usage
Use Days Inn Blue as a high-visibility accent color on clean white surfaces to draw attention.
Dark/Brand Background
Professional Tip: Designers using Figma or Adobe XD should create a specific color style named Days Inn Primary to ensure consistency across all hospitality mockups.

Technical Color Data Table

For developers and designers, accuracy is non-negotiable. Below are the precise conversions.

Color Name HEX Code RGB Values CSS Variable
Days Inn Primary #003087 rgb(0, 48, 135) var(--days-inn-primary)
Days Inn Accent 1 #FFFFFF rgb(255, 255, 255) var(--days-inn-color-2)

CSS Implementation

Copy this CSS snippet to your :root to instantly implement the Days Inn brand styles.

:root {
  --days-inn-primary: #003087;
  --days-inn-color-2: #FFFFFF;
}

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Frequently Asked Questions

What is the primary HEX color code for Days Inn?
The primary color in the Days Inn palette is #003087. This value is documented here for reference purposes. For official brand implementation, always consult Days Inn's own brand guidelines.
Does #003087 meet WCAG accessibility contrast requirements?
WCAG 2.1 AA requires a contrast ratio of at least 4.5:1 for normal text. When using #003087 as a background, white (#FFFFFF) text typically achieves the required ratio. Always verify with a contrast checker tool before production use, as contrast depends on your exact background color.
Why does Days Inn use blue as its primary color?
Blue tones are widely associated with professionalism in color psychology research. For a brand operating in their industry, this association helps communicate the right emotional signal to global audiences — though the final palette decision reflects many factors including competitive differentiation and historical brand equity.
Can I use the Days Inn color palette in my design project?
The colors documented on this page (RGB values, HEX codes) are factual technical specifications and may be referenced for editorial, educational, or personal design inspiration. However, using Days Inn's colors in a way that implies endorsement, affiliation, or commercial association with Days Inn may raise trademark concerns. For commercial projects, review Days Inn's brand guidelines and, if needed, consult a legal advisor.