⚠ Editorial Disclaimer: This page is an independent color reference resource. It is not affiliated with, endorsed by, or sponsored by the brand listed above or any of its parent companies. All color values are documented for educational and design reference purposes only. Trademarks and brand identities belong to their respective owners.

Charlotte Hornets Color Palette

An in-depth exploration of the Charlotte Hornets color system. See how this carefully calibrated Blue palette drives brand recognition across nba applications.

Charlotte Hornets Primary

HEX#1D1160
RGB29, 17, 96

Charlotte Hornets Accent

HEX#00788C
RGB0, 120, 140

The Visual Identity of Charlotte Hornets

Color Systems & Brand Psychology

Primary Hue

Charlotte Hornets builds its visual system around #1D1160. This Blue hue was selected to communicate professionalism — a deliberate signal to global audiences that the brand stands for reliability.

Industry Psychology

The psychology behind Charlotte Hornets's blue palette is rooted in how global audiences perceive color in their industry. Studies on color cognition confirm that blue consistently elicits professionalism — making it an effective foundation for a brand competing in digital and print media.

Strategic Usage

The real power of Charlotte Hornets's palette comes from consistent application. When the same blue values are deployed across digital and print media, the repeated exposure builds a color-to-brand memory association in global audiences — a core goal of strategic brand identity design.

UI Design & Application Guide

Thinking of using the Charlotte Hornets color palette in your next project? Here is a professional guide on how to apply these colors effectively for web and mobile interfaces.

Aa
Header One
HEX: #1D1160 Primary Brand Color

When using #1D1160 as a background, strict accessibility standards (WCAG) recommend using #FFFFFF for your typeface to ensure maximum readability.

Call to Action
Get Started
Button Component
Accent Usage
Use Charlotte Hornets Blue as a high-visibility accent color on clean white surfaces to draw attention.
Dark/Brand Background
Professional Tip: Designers using Figma or Adobe XD should create a specific color style named Charlotte Hornets Primary to ensure consistency across all nba mockups.

Technical Color Data Table

For developers and designers, accuracy is non-negotiable. Below are the precise conversions.

Color Name HEX Code RGB Values CSS Variable
Charlotte Hornets Primary #1D1160 rgb(29, 17, 96) var(--charlotte-hornets-primary)
Charlotte Hornets Accent 1 #00788C rgb(0, 120, 140) var(--charlotte-hornets-color-2)

CSS Implementation

Copy this CSS snippet to your :root to instantly implement the Charlotte Hornets brand styles.

:root {
  --charlotte-hornets-primary: #1D1160;
  --charlotte-hornets-color-2: #00788C;
}

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Frequently Asked Questions

What is the primary HEX color code for Charlotte Hornets?
The primary color in the Charlotte Hornets palette is #1D1160. This value is documented here for reference purposes. For official brand implementation, always consult Charlotte Hornets's own brand guidelines.
Does #1D1160 meet WCAG accessibility contrast requirements?
WCAG 2.1 AA requires a contrast ratio of at least 4.5:1 for normal text. When using #1D1160 as a background, white (#FFFFFF) text typically achieves the required ratio. Always verify with a contrast checker tool before production use, as contrast depends on your exact background color.
Why does Charlotte Hornets use blue as its primary color?
Blue tones are widely associated with professionalism in color psychology research. For a brand operating in their industry, this association helps communicate the right emotional signal to global audiences — though the final palette decision reflects many factors including competitive differentiation and historical brand equity.
Can I use the Charlotte Hornets color palette in my design project?
The colors documented on this page (RGB values, HEX codes) are factual technical specifications and may be referenced for editorial, educational, or personal design inspiration. However, using Charlotte Hornets's colors in a way that implies endorsement, affiliation, or commercial association with Charlotte Hornets may raise trademark concerns. For commercial projects, review Charlotte Hornets's brand guidelines and, if needed, consult a legal advisor.